Everyone loves to get a great deal, and folks shopping for photography are no exception. Use Instaproofs' powerful marketing, visitor tracking, and bulk email tools to run specials all year round. You don't have to wait for a major holiday either. Your clients will love it, and you will watch your print orders jump every time.
One of my absolute favorite things about Instaproofs is how user friendly it is. However, people can't buy what they can't find. Make sure to create plenty of relevant categories so that your guests know where to find the photos they are looking for.
Even though the majority of event shooters are offering documentary style coverage, you should also take advantage of obvious groups and parings that present themselves throughout the course of a day. So when you see the flower girl playing with her Mom and Dad, grab some great candids, and then take 15 seconds of your time to get them together for an impromptu family portrait. Not only will the Bride and Groom appreciate you documenting their guests, but the family will most likely order prints for themselves and others.