If your delivery process is chaotic, you’re losing sales. Learn how Instaproofs helps photographers build smooth, repeatable gallery workflows.
Confusing processes and slow replies hurt both bookings and gallery sales. Learn how Instaproofs supports a smoother client experience from inquiry to delivery.
Boost your holiday print sales with Instaproofs. Learn how to run festive gallery promotions that drive revenue, create urgency, and deliver a seamless client experience.
Learn how to use your online photo galleries as powerful marketing tools with Instaproofs’ built-in features.
tracking sales and client engagement
Turn your galleries into sales machines with these Instaproofs tips for layout, features,
Turn gallery views into sales with Instaproofs' built-in marketing tools, email automation, and mobile-optimized storefronts.
1. Client Gateways — This update adds convenience for you and your clients! Client Gateways act as centralized hubs where you can gather all relevant items for a client (or group of clients) in one place. Simply create a gateway, add the necessary items, and send a unique link to your clients. Relevant items include: • Contracts • Invoices • Questionnaires • Galleries • Sessions • Downloadable PDFs 2. Gallery Sign-Out Option — Leverage an additional, convenient sign-out option that will soon be added to the main menu within your galleries. This can be especially handy when your clients accidentally log in with an incorrect email address, or when they use a shared computer or device with others. 3. New “Subscribe Mode” — If you want to collect email addresses for a gallery before it’s live, the upcoming Subscribe Mode may be exactly what you’re looking for! Once enabled, your clients will be prompted to provide their email addresses upfront in order to be notified when the photos are available. 4. Client Favorite Notifications — Your clients will soon be able to notify you when they’ve completed selecting their favorite images. Once the notification has been sent, the favorite list will be locked, preventing further changes unless you choose to unlock it again. 5. Navigate Multi-Category Galleries — For galleries that include multiple categories, your clients will soon have an additional navigation option in the form of a category dropdown menu. The dropdown menu will be added to the top of the screen, allowing your clients to conventiently move throughout their galleries. 6. Mobile Gallery Enhancements — From improvements in the way bulk pricing is displayed, to clearer discount icons and messaging, our galleries are constantly being enhanced to ensure an optimal experience for your clients. 7. Improved Pop-ups — Pop-up menus for items such as add-ons & upsells will soon be getting “close” buttons to make them easier to navigate and manage. We’re excited about these new features— and we hope you are too! These updates will roll out to you and your clients over the next few weeks. Continue to check back here for more site enhancement news. If you have requests for additional functionality or features, we’d love to hear from you! You can r each out to our real, live support team anytime, or add ideas to our site suggestions board . Thank you for choosing us as your photography platform!
Introduction Spring is the perfect time to refresh and optimize your online galleries. A well-maintained gallery not only enhances your clients’ experience but also increases your sales potential. Instaproofs provides the tools you need to organize, update, and elevate your online galleries for a successful season. Why Spring Cleaning Matters for Online Galleries Your online gallery is often the final impression clients have of your work. A cluttered or outdated gallery can detract from your professionalism and hurt sales. Regular maintenance ensures that your galleries remain engaging, easy to navigate, and optimized for purchases. Organize Your Existing Galleries Start your spring cleaning by reviewing your current galleries: Archive old galleries to keep your platform tidy. Organize images by session type, date, or client. Ensure expired galleries are properly removed or renewed for clients. A clean gallery layout makes it easier for clients to find and purchase their favorite images. Optimize for Sales Use Instaproofs’ tools to increase the sales potential of your galleries: Highlight featured images or collections. Set up limited-time promotions to encourage purchases. Offer packages or bundles to increase average order value. These features make your galleries not only functional but also profitable. Refresh Your Branding Spring is also a great time to update the look and feel of your galleries: Customize your gallery themes to reflect your brand. Update watermarks or logo placements for a polished finish. Ensure your pricing and product offerings are current and competitive. A refreshed gallery design keeps your brand looking modern and professional. Conclusion Spring cleaning isn’t just for your home—it’s a valuable practice for your online galleries too. With Instaproofs , you can organize, optimize, and refresh your galleries to provide a seamless client experience and drive more sales. Make this spring the start of a successful season with Instaproofs.
