Instaproofs - Blog

Boost Sales with In Person Selling Some of you reading this might wonder why I’m highlighting in-person selling (IPS) on a blog for an online storefront. The answer is because they are both wonderful tools for boosting sales, and you shouldn't limit yourself to using only one sales-method. My whole business model changed once I was introduced to [...] Read more

One of the most ingenious, if not coolest, uses for still photography is documenting rapid actions and tiny fractions of time. From the moment cameras were given the ability to increase their shutter speeds, Muybridge set out to prove that horses truly do lift all four of their legs off the ground at the same time while in a full gallop. Today, [...] Read more

Some of the most common questions I see amongst photographers are how to get new clients, where to advertise, and how to stretch their advertising dollars. Although I’m certainly not a marketing guru, I have learned a few lessons recently upon relocating to a new state and market, and lucky for you – I’m willing to share! 1. Network, Network, [...] Read more

Being a photographer can be as tough as it is rewarding, especially if you are trying to make a name for yourself in the sports photography world. Sports photography is inherently challenging and requires a photographer to have incredible patience, skill, and raw talent. Not every photographer has what it takes to pluck a single dramatic image out [...] Read more

I don’t know about you, but the term “full service” makes me think of old gas stations. But in the world of photography – it means opportunity. It’s an opportunity to set yourself apart from the sea of other photographers. It’s an opportunity to connect more with your clients. It’s an opportunity for you to earn more in your business. Being a [...] Read more

Escape the Fate - Wiltern Theater - 2014 Social networking and online photography galleries are some of the most powerful tools available to you as a photographer today. Through websites such as Instaproofs, Facebook, Instagram, and Twitter you can reach a slew of potential new clients and share your art with the world. A few simple clicks can get [...] Read more

Coyote There is a community cleverly hidden in this world, one that most don’t even consider possible. This surreptitious group is one of the most fascinating doors you can have access to as a photographer- and believe me, the photographs will be mind-blowing. After I found myself pulled into this world, there was no turning back. I’m talking [...] Read more

Wedding Photography: Tips and Tricks Nowadays with everyone carrying around phones with decent quality cameras, wedding guests can easily take their own pictures and upload them on social media for everyone to see and share within minutes. So how do you stand out from the every-day run-of-the-mill camera wielders? In addition to offering a [...] Read more

Engagement Sessions: Offer Them If you are looking to boost your wedding referrals, increase your wedding sales, or even just build a better name for yourself in the wedding industry, then look no further than engagement sessions. It may sound silly to say that engagement sessions might be the answer to all of these items, but read on to see why I [...] Read more

Online Photo Ordering and a Happy Bride Nobody understands better than brides and wedding photographers how hectic a wedding day is. Amidst the ensuing chaos and excitement, you’re expected to take meaningful, stunning photos that capture every special moment. It’s a lot to handle, but by utilizing a simple and straightforward process to sell [...] Read more

SHOOT TO SELL Do you want to sell more images to your clients? What if I told you that you’ve already blown it if you’re waiting until the sales session to talk about prints? The truth is, in order to sell more of your work, you need to talk with your clients about their print expectations well before the sales session. Most of our photography [...] Read more